Cyber Monday News
Grand River Creates New Online Brand Experience For Retailer That Sets Cyber ... - San Francisco Chronicle (press release)
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Retail E-commerce Spending Totals $161.5 Billion in 2011 - Forbes
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Jason Wu's Target Collection Sells Out In One Morning - Business Insider
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Telesphere's Cloud-Based Contact Center Solution Enables ZAGG to Provide ... - MarketWatch (press release)
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Coupon Puppet Announces Tips for Valentine's Day Deals and Discounts - PR Web (press release)
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Boulders Unveil Two/Four Day New Shopping Phenomena Unveiled! - Rockland County Times
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Kalio® Makes the Mark in 2011 and Achieves FitForCommerce Verification - MarketWatch (press release)
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True Action Network Adds New Brands to Roster - MarketWatch (press release)
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True Action Network Adds New Brands to RosterMarketWatch (press release)On Cyber Monday, its clients experienced a 374% increase in mobile sales as compared to Cyber Monday 2010. True Action Network also tapped new, industry-leading talent, including the recent appointment of Billy Seabrook as chief creative officer for ...and more » |
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Staples Ups its E-Commerce Game - FINS
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Staples Ups its E-Commerce GameFINSBy Damian Ghigliotty Cyber Monday sales hit an all-time high last holiday season. That may be one reason why the second largest e-commerce retailer, office supply house Staples, is taking on space in Cambridge, Mass., to house new talent devoted to its ...and more » |
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Google Places on the iPhone – Eye Tracking Research from Mediative - Wireless Week
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Information on Cyber Monday:
The term Cyber Monday refers to the Monday immediately following Black Friday, the ceremonial kick-off of the holiday online shopping season in the United States between Thanksgiving Day and Christmas. Whereas Black Friday is associated with traditional brick-and-mortar stores, "Cyber Monday" symbolizes a busy day for online retailers, and one in which online stores offer low prices and promotions.
The term "Cyber Monday" is a neologism invented by the National Retail Federation's Shop.org division, and was never in common use within the ecommerce community before the 2005 holiday season. According to Scott Silverman, the Executive Director of the organization, the term was coined based on research revealing that 77% of online retailers reported a significant increase in sales the Monday after Thanksgiving in 2004. While the term "Cyber Monday" was created in November 2005, the mainstream media picked up the term and reported as if "Cyber Monday" had been a long-running concept, much to the surprise of the Internet community (who were quick to dismiss the claim). "Cyber Monday" is often associated with the unfounded belief that it is the busiest (highest sales volume) shopping day of the year for online retailers, because people would continue shopping while at work from the company's computer. (This is related to a similar unfounded belief for Black Friday, which is often misstated as the biggest "brick and mortar" retail sales day of the year.)
Ecommerce sites report that the busiest shopping days usually fall between December 5-15 in a given year. In 2005, the year the term Cyber Monday was coined, the busiest online shopping day of the year in the U.S. was actually December 12, two weeks after "Cyber Monday".
Some critics online and in the media have called for a boycott of the term, calling it a useless media buzzword with no basis in fact. Fark founder Drew Curtis critically mocks the term in his book It's Not News, It's Fark as a leading example of holiday-based "fluff journalism."
